Brand Development And Traditional Guerrilla Marketing

/in /by

Media Matched understands the ever-changing social media landscape as well as out-of-the-box brand development and traditional guerrilla marketing. In addition, the company is well versed in various stages of viral campaign development. By leveraging technology and all that it has to offer in a highly connected world, Media Matched achieves remarkable results with minimum cost. Solving simple business problems to extremely complex business problems in a creative and innovative way lets clients know that Media Matched is on the job. The company has the experience and expertise needed to help businesses succeed in today’s technologically focused world.

Logo Creation Tips, Tricks And Ideas

/in /by

A solid logo can go a long way in advancing the brand of any business large or small. With that said, there are some simple and easy to implement tips, tricks and ideas for creating a logo that can go a long way in adding value to any business. For example, one of the first and most essential elements of creating a good logo is to simply compare and research the competition.

Reinforce A Business Look And Feel

/in /by

Another important aspect of graphic design related job is to always incorporate consistency into any project. Quality brands typically reinforce a business look and feel throughout an entire website and even print media. Brand awareness should also propagate into other important aspects of a business image including social media and email. Quality graphic design can make this possible in a fast and affordable way when working with the right agency.

A Blog That Is Continually Updated

/in /by

Finally, for a website to be genuinely useful and usable it is important for all information to be updated and current. One of the fastest ways to deter business is to have an out of date website that can discourage customers from taking action. Current events related to the industry that a website represents can go long way in making a site more appealing. Perhaps one of the best ways to deliver current and trendy information is to provide a blog that is continually updated. Blogs also serve to keep search engines busy constantly updating and indexing a website and its content. Contact Media Matched today for Albuquerque web design and development.

Reach Highly Targeted Audiences From Varying Backgrounds

/in /by

While there are many brand building firms, one company in particular has risen to the top with regard to Albuquerque advertising agencies and public relations firms specialize in these types of services. Media Matched is a company that specializes in integrating digital and traditional media as a way to reach highly targeted audiences from varying backgrounds. From guerrilla marketing to viral campaigns and social media as well as standard brand development, Media Matched is the company to watch when it comes to affordable solutions for effective branding. Contact Media Matched today to learn more about solutions that fit.

Earned A Reputation For Quality One Client At A Time

/in /by

Helping businesses in all stages of development to achieve remarkable results with regard to beautiful and attractive graphic designs that include logo development, Media Matched is a company that has earned a reputation for quality one client at a time. The importance of quality graphic design services cannot be underestimated for businesses wishing to convey a professional image on the Internet. Media Matched understands the importance of quality graphics and has a team of experienced and knowledgeable graphics technicians that bring to the table skill and expertise that is second to none. Contact Media Matched today for the best in Albuquerque logo development and a host of other essential services for businesses wishing to stay more competitive.

Going With The Right Graphic Design Agency

/in /by

When contemplating the type of graphic design that will be most appealing it is essential to understand the visitors that frequent a business’s website. Knowing what visitors want can greatly assist graphic designers in creating the ideal concept intended to draw the most online activity. Equally important is to ensure that the graphic design process is done correctly from the outset. Saving time, trouble and money sometimes simply means going with the right graphic design agency. This ultimately reduces costs in the long run by avoiding graphic design or web design makeovers at a later time.

Executive Profile: Shelley Gregory

/in /by

President and CEO of Media Matched Inc.
Hunter Riley, Special to Albuquerque First
Shelley Gregory

  • President and CEO of Media Matched Inc.
  • Phone: (505) 431-4524
  • Address: 9798 Coors Blvd. NW, C-305, Albuquerque 87114
  • Website: mediamatched.com
  • Education: B.S. in journalism from Kent State University, Kent, Ohio
  • Hobbies: gardening, skiing, kickboxing and working out
  • Family: husband, John; dog, Gracie
  • Hometown: Northfield, Ohio

Shelley Gregory is the CEO of Media Matched, an advertising agency and public relations firm that she operates with her husband, John Gregory. John is the company’s chief financial officer and vice president. Gregory said she and John operate different parts of the business, which helps them work together and understand that each has authority in certain positions. They also share philosophies such as how service should be delivered to clients. “It doesn’t hurt that he occupies the office farthest away from mine,” she said. Media Matched has worked with businesses such as PulteGroup, ABQ Lasik Specialists and Christus St. Vincent in Santa Fe.

What do you find to be your biggest challenge when it comes to doing business in New Mexico?

Submitting on the state’s RFPs. The initial paperwork is very labor-intensive, involving business details such as insurance and formatting as opposed to the meat of the presentation. Most New Mexico small businesses don’t have the resources or time to dedicate weeks to submit. To solicit more proposals, I would recommend in the initial stage we simplify the process to what the vendor is proposing and the cost. Then those selected would continue to submit all of the additional details.

Other than the obvious, what else did you learn working in broadcast media that has helped you start and grow Media Matched?

Businesses tend to get caught up in the creative and give little attention to the advertising schedule itself. The advertising placement should be strategic and is as important as the creative.

What was your favorite Super Bowl advertisement?

The Budweiser Clydesdale’s commercial. Yes, I am an animal lover and it tugged at the heartstrings. They did a great job of pre-promoting it with details on the production. I appreciated them trying to get as much out of their investment as possible. I would be remiss if I didn’t mention the Paul Harvey Dodge commercial and the quick action of advertisers like Oreo taking advantage of the blackout delay on Twitter.

When you were a kid, what did you see yourself doing at this point in your life?

When I was a kid, I thought at this point in my life I would not be working and married with children. It was when I went to college that my eyes were opened. I took journalism, broadcast and broadcast law courses that I enjoyed and wanted to pursue. Those that know me couldn’t see me not working.

What is the best business advice you have ever received?

I have learned a great deal over the years from my clients. They have truly given me a remarkable education. I am eternally grateful to all of them. The best business advice given to me was, “Don’t take shortcuts and always do the right thing.”

What is one way the marketing industry is changing now and how can businesses adapt to that change?

The way people consume media. When evaluating how to reach different consumers, keep an open mind, don’t rely on what has worked in the past and get out of your comfort zone.

Can you think back to a moment or event in your life where you felt it might have been a tipping point onto something greater?

When I was selling media, each year my salary increased with my sales. I had just completed my best year ever and was told my salary would be “capped” moving forward. I was young but very confident in my abilities so I decided to bet on myself. Fortunately, I’ve never looked back

Social Networking And Public Relations

/in /by

Media Matched is a company offering Graphic Design in Albuquerque that has gained in popularity in recent years. The Albuquerque web designer businesses large and small are talking about is Media Matched. From production to media buying to graphic design and website development, along with social networking and public relations, Media Matched has the service your business needs in an ever changing market. The company is an expert at helping businesses to achieve their goals while staying within budget and on task. Incorporating the latest in graphic design, this is a company that gets it right when it comes to the creation of memorable illustrations and digital graphics.

Graphic Design Tips For Businesses

/in /by

Graphic design has evolved well in recent years as digital media continues to dominate all forms of effective media for businesses. With that said, there are a few simple and easy to implement tips for businesses when it comes to graphic design. In fact, these obvious and straightforward strategies can greatly enhance overall online appeal of businesses large and small. For example, one of the first and most important aspects of implementing a graphic design strategy is to understand the target demographic.